National CASA/GAL Association for Children

Brand Campaign

For a child suffering from abuse or neglect, the only thing stronger than fear is hope. In order to expand volunteer recruitment, this campaign illustrated how one caring adult can be all it takes to help a child in foster care thrive. The campaign ran on social media, digital, broadcast, radio, print, and OOH.

Role: Designer

Impact: 10% increase in volunteer advocates post campaign launch

Billboard

 

Print Ad

 

Website

 

Brochure

 

Banner/Social Ads

 

Infographic

 

Annual Report