TEXAS TOURISM

#TexasToDo: Digital/Social

We asked local Texans to show us their Texas by tagging #TexasToDo across social media. Images were then pulled on to TravelTexas.com to help would-be visitors discover all of the must-see experiences in the Lone Star State.

Role: Designer

The program was supported by digital media and a traveling truck that featured live screen printing of t-shirts designed by Texas artists.

Awards: 

AAF Dallas American Advertising Awards 2015 (Silver); OMMA: Integrated Online Campaign (Travel & Tourism); OMMA: User Generated Content